UK Marketing Lead
Launch a Disruptive Fintech Brand in the UK
£80,000 - £105,000 Base Depending on Experience + Equity
Hybrid – London - (Must be based in the UK and within the wider London Area)
Be one of the first UK hires to shape the marketing strategy of a VC-backed fintech unicorn.
We are working in partnership exclusively on this role with a fantastic, successful Fintech. This is a rare opportunity to own the UK marketing function, build a team from scratch, and help shape the future of a disruptive, well-funded fintech as it enters a new market.
About the Company and Offer
Backed by VCs with over £100m in funding
Proven product-market fit and a successful track record in their home country
High-performing leadership team and established marketing support abroad
On a mission to become a top competitor in the UK fintech space
You’ll be among the first UK hires, with plans to grow a 4-person marketing team within 12 months
Hybrid working from London
As the UK Marketing Lead, you’ll report directly to the UK Managing Director and take full ownership of the UK marketing strategy with strong support from the Head Office.
From performance campaigns and brand storytelling to team building and budget management, this is a hands-on leadership role for someone who wants to build, scale, and make an impact – Acquisition, and growth marketing is at the heart of the role.
Key Responsibilities
Develop and execute a comprehensive UK marketing strategy, aligned with global goals
Lead the launch of new fintech products, growth campaigns, and brand initiatives
Optimise acquisition funnels using data-driven insights across CPA, CAC, and LTV metrics
Collaborate with in-house creative and international marketing teams to deliver standout campaigns
Build and lead a lean, high-performing marketing team in the UK
Own and manage marketing budgets and report on performance, growth, and ROI
About You
Strong experience in growth marketing, digital performance, or acquisition is essential.
Experience leading in a disruptive brand, ideally a Fintech or similar.
Strong across digital marketing channels with wider experience across the full channel mix — including paid media, SEO, content, product marketing, and partnerships
Experience in a high-growth fintech, tech start-up, or scale-up environment – if you have built an acquisition strategy in a new market, even better.
Data-led with a track record of driving measurable growth and scaling customer acquisition
Hands-on leader
Thrive in ambiguity and excited to build from the ground up
Experience in regulated industries (like financial services or insurance) is a plus
Why Join?
Build something new with the safety net of significant funding and international success
Real influence
Be a part of something meaningful at the start of a major UK expansion
If this role is of interest, please apply below!