Join Nella, the UK's Leading Kitchen Services Partner
About Nella
Nella is the UK's largest provider of professional knife sharpening, cutting board resurfacing, and essential kitchen services. For over 120 years, we've partnered with restaurants, hotels, food producers, and caterers to keep kitchens running safely, smoothly, and cost-effectively. Today, we serve over 45,000 sites nationwide, including some of the biggest names in hospitality, food production, and venues.
Trusted by the Biggest Names in Hospitality & Foodservice
When you join Nella, you'll be representing a brand that already partners with some of the most recognisable names in the industry. Our client base includes:
* National hotel groups
* Major restaurant chains
* High-end independent restaurants
* Large-scale food producers
* Iconic venues and stadiums
This credibility means you won't be walking in cold, prospects already know and trust the Nella name. You'll be able to use these relationships as proof points to open doors and close new business faster.
The Role
As a Sales Executive at Nella, you'll be driving new business growth by introducing our services to foodservice operators of all sizes, from Michelin-starred restaurants to hotels, stadiums, contract caterers and large-scale food production facilities.
You don't need prior experience in knives or hospitality but what is essential is your ability to connect with people, build relationships, pipeline and close deals.
The role is based from our HQ in Orpington, however you will be expected to spend time meeting potential customers face-to-face.
What You'll Do
* Identify and target new business opportunities across hospitality, catering, food production, and related industries.
* Build strong relationships with chefs, general managers, operations directors, and procurement teams.
* Deliver tailored presentations and product demonstrations to show the value of Nella's services.
* Manage the full sales cycle, from prospecting and pitching to negotiation and closing.
* Achieve and exceed monthly and quarterly revenue targets.
* Keep our CRM updated with accurate pipeline, forecasts, and account activity.
* Work closely with our operations and service teams to ensure smooth onboarding of new customers.
What We're Looking For
We're not looking for "just another salesperson." We want driven, commercially minded individuals who want to grow their careers with a market leader.
* 3 years + sales experience
* Proven track record of hitting and exceeding sales targets.
* Comfortable in face-to-face meetings, building rapport quickly with a wide range of decision-makers.
* Strong presentation, negotiation, and closing skills.
* Self-motivated, resilient, and able to manage your own pipeline.
Why Join Nella?
* Be part of a company with high ambitions to grow significantly.
* Sell services that are
essential and sustainable.
* Represent a brand already trusted by leading hotels, restaurants, food producers, and venues nationwide.
* Work with a supportive team that values performance and rewards success.
* Phone, laptop, and expenses covered.