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Department: PNI Events / Rolling Minds – Events Arm of Pan-n-Ice
Location: Pan-n-Ice HQ, Notting Hill – W10 5BN, London
Reporting to: Business Development Manager (BDM)
Job Purpose
To drive outbound and inbound sales for PNI Events (Rolling Minds), manage key client relationships, and support the development and delivery of creative, high-impact event experiences. You'll play a vital role in growing our event portfolio and delivering unforgettable moments for world-renowned brands.
Why Join Us?
At PNI Events (Rolling Minds), we produce unforgettable event experiences for some of the most recognisable brands in the world — from Disney+ and Google to Spotify, Amazon, and Red Bull. From immersive pop-ups to high-profile brand activations, we’re known for delivering bold, creative campaigns across the UK and internationally.
We operate with the energy and ambition of a high-growth startup. Our culture is fun, fast-paced, and full of opportunity. You’ll be working in a passionate, supportive team — where no two days are the same, and your creativity and hustle will shape the future of our events business.
* Cold calling, cold outreach, emails, LinkedIn etc
* Use Apollo as the primary tool for sourcing, managing, and tracking sales leads.
* Use Aircall to make and log all calls efficiently and professionally.
* Transfer confirmed leads only into Pipedrive, which is used as the main events delivery platform.
* Handle inbound event enquiries and convert them with high success rates.
* Maintain up-to-date and accurate sales records and activities within Apollo and Pipedrive.
* Build and update sales templates for emails, messages, and responses.
* Follow up on payments post-event when required.
Client Relationship Management
* Build and maintain relationships with key clients.
* Attend larger events to network and represent PNI Events (Rolling Minds).
* Gather testimonials and reviews from clients after events to support future sales.
* Support the BDM in nurturing client satisfaction and retention.
Creative Marketing & Platforms
* Collaborate with the marketing team on sales brochures, POS materials, and social media content.
* Keep all third-party platforms (e.g. Feast It, Kerb) fully updated with strong visuals, reviews, and content.
* Propose and implement new marketing ideas to attract leads and raise brand awareness.
Event & Admin Support
* Occasionally support events (including weekends) when asked by your line manager.
* Understand event briefs and client expectations to better communicate during the sales process.
* Maintain an organised and compliant Google Drive following the company’s file structure.
* Support internal reporting and sales insights with the BDM and accounting team.
Skills & Experience
* Sales experience in events, hospitality, F&B, or a creative industry is preferred.
* Confidence in cold calling and client-facing communications.
* Excellent written and verbal communication skills.
* Strong organisational skills and time management.
* Experience with Apollo, Aircall, and Pipedrive is highly desirable.
* Passion for food, drink, and experiential events is essential.
* Creative flair when pitching ideas or describing event experiences.
* Sales-Driven: You get a buzz from closing deals and smashing targets.
* Creative Thinker: You love bold ideas and thinking outside the box.
* Client-Focused: You're a people person who thrives on great relationships.
* Organised: You stay on top of leads, follow-ups, and tasks.
* Self-Starter: You don’t wait to be told what to do – you go after it.
* Team Player: You’re part of a growing, dynamic team and contribute to the vibe.
* 8% commission on all outbound revenue (from new clients), paid monthly
* Employee of the Month cash bonus
* Opportunities to travel across the UK and internationally
* Fun, casual work environment in Notting Hill
Final Note
This is not your standard sales job. You’ll be pitching exciting, creative experiences — not software or subscriptions. If you’re someone who lives and breathes events, gets fired up by food & drink, and is excited by the idea of joining a rapidly growing company that works with the best brands in the world — then we want to hear from you.
Seniority level
* Seniority level
Entry level
Employment type
* Employment type
Full-time
Job function
* Job function
Sales and Business Development
* Industries
Food and Beverage Services
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