Sales Executive
Telford
Permanent
£32,000 - £38,000 + commission (OTE £40,000 - £48,000)
Monday to Friday 8.30am – 5pm
We’re recruiting on behalf of a well-established UK manufacturer with a strong reputation for delivering high-quality solutions into specialist environments. Their marketing engine generates over 200 qualified inbound enquiries every month, and they’re now seeking a driven and commercially minded Sales Development Executive to take full command of this opportunity stream.
This is a proactive, fast-paced role where you’ll be the key link between initial interest and final sale. You’ll engage with contractors, architects, and procurement teams to understand project needs, build rapport, and guide prospects through the quoting process with confidence and clarity. If you thrive on structured communication, enjoy juggling multiple conversations, and are motivated by results, this role offers the autonomy and reward you’re looking for.
The core duties and responsibilities for this role are:
Opportunity Management
* Take full responsibility for all quotations in your remit, ensuring each is followed up promptly and tracked through to closure.
* Maintain a high level of daily outreach, using phone, email, and CRM tools to keep momentum and engagement high.
* Monitor and manage a live pipeline of hundreds of active quotes, prioritising based on value, urgency, and likelihood to convert.
Customer Engagement
* Build strong working relationships with key decision-makers including contractors, architects, and buyers.
* Understand the context of each project, including timelines, budget constraints, and technical requirements, to tailor your approach.
* Ask insightful questions to uncover motivations, challenges, and potential objections, helping to position the company’s value effectively.
Sales Strategy & Insight
* Qualify leads by identifying price-driven prospects early and feeding strategic insights to senior leadership.
* Collaborate with the Managing Director and Sales Director to determine which opportunities warrant additional support or negotiation.
* Protect company margins by confidently communicating the value of quality, safety, and reliability in every conversation.
CRM & Productivity
* Use CRM system to log all activity, track progress, and automate routine tasks to maximise efficiency.
* Leverage AI tools and digital workflows to stay organised and responsive across a high-volume workload.
* Work closely with estimating, marketing, and operations teams to improve lead quality and conversion rates.
To be considered for this opportunity we are looking for the following experience:
* Naturally energetic, self-motivated, and competitive; thrives in a fast-paced, target-driven environment.
* Excellent communication skills with the ability to listen actively, ask smart questions, and build trust quickly.
* Commercially astute with a strong sense of when to escalate, when to hold firm, and how to maximise each opportunity.
* Digitally confident and comfortable using CRM systems, automation tools, and data to stay ahead.
* Organised and methodical, and able to manage a large volume of leads without losing focus or accuracy.
* Ambitious and independent, motivated to own the full sales cycle and maximise personal commission.
The application process:
Our mission is to support our clients in their creation of an equal, diverse and inclusive workforce. We are committed to providing a barrier-free recruitment process, so if you require any reasonable accessibility adjustments within the application process, then please make it known at the earliest opportunity.
We will carefully consider your details and advise you if we're able to progress with your application within 72 working hours. If you do not hear from us within this time your details won’t be retained. So, if you're not successful on this occasion, do continue to respond to future roles we advertise. In the meantime, all good wishes and continued success with your search for employment.
About Us
Prince Personnel are an employment agency working on behalf of our client. Whether you’re seeking a new permanent position, temporary assignment or contract you’ll find us easy to deal with. Located in thriving Telford, we focus on jobs in Shropshire, Staffordshire and North Wales. Prince Personnel specialise in commercial, accounts and finance and technical recruitment. With the best jobs around we are an independent agency working hard for you.
Reference: DE26725