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Senior sales executive

Cheltenham
B2BROKER
Sales executive
Posted: 4h ago
Offer description

About B2BROKER


B2Broker is a global leader in technology and liquidity solutions for the financial services industry. Our group includes B2BinPay (crypto payment processing and Wallet-as-a-Service), B2Prime (regulated multi-asset liquidity provider), and EQWIRE (banking and payments infrastructure). With a presence in multiple regulated jurisdictions and a portfolio of institutional-grade products, we serve clients across the trading, crypto, payments, and fintech ecosystems.


As a technology-driven company, B2Broker has built a range of proprietary platforms powering the global financial infrastructure. These include B2Core (CRM and back office for brokers), B2Trader (digital asset matching engine), and B2CONNECT—a crypto-native liquidity aggregation and distribution platform that offers access to multi-asset liquidity, synthetic instruments, advanced execution strategies, and institutional-grade connectivity.

For more information about our solutions, visit b2broker.com.


Job Specification:

Senior Sales Executive – Wallet-as-a-Service (Crypto Infrastructure Sales)


Responsibilities

* Identify, engage, and close large B2B accounts in the crypto exchange, broker, OTC, DeFi, and institutional fintech segments
* Pitch the Wallet-as-a-Service (WaaS) product as a secure, scalable infrastructure solution for wallet orchestration, settlements, cold/hot storage, treasury management, and compliance workflows
* Conduct deep discovery of client needs and customize product demos and commercial proposals accordingly
* Lead high-level sales cycles directly with C-level and product/tech stakeholders
* Represent B2BinPay at key industry events, expos, and investor-focused crypto conferences
* Collaborate with product and marketing teams to refine positioning and support GTM strategies across multiple jurisdictions
* Continuously test new hypotheses for market entry, ICP expansion, and channel development


Projects and Products

B2BINPAY:

https://b2binpay.com/en

https://b2binpay.com/en/waas



Obligatory

* 4+ years in sales or business development for crypto-native infrastructure (custody, wallets, blockchain infra, settlement networks)
* Proven track record selling complex fintech/crypto SaaS or API-based infrastructure to exchanges, brokers, banks, or PSPs
* Strong understanding of custody models, multi-sig, MPC, hot/cold wallet architecture, and integration workflows
* Deep network across fintech/crypto decision-makers, including CTOs, CPOs, COOs, and innovation leads
* Comfortable structuring deals across global regulatory frameworks, including understanding of licensing and cross-border crypto flows
* Capable of articulating value propositions based on security, automation, operational efficiency, and compliance

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