We are launching a start-up financial advisory brand focused on debt strategy for sole traders and small business directors.
This is a structured, phased rollout aligned with our marketing funnel.
We already have:
- Brand direction & guidelines
- Graphic designer (visual assets + brand system)
- Ads manager
- Copywriter
- Digital manager (handles integrations + systems)
- HubSpot CRM in place
- Defined funnel strategy
- Section-by-section wireframes for the sales landing page
We are looking for a Webflow designer/developer who can:
- Translate brand direction into clean, confident layouts
- Bring thoughtful creative input where appropriate
- Execute structured wireframes accurately
- Build scalable Webflow architecture
- Deliver within milestone deadlines
This is a performance-oriented build, but we value creative taste and autonomy within the framework.
Project Phases & Deadlines
Phase 1 – Informational Lander
Live by March 1 (1–2 weeks)
Purpose: Authority and credibility layer.
Scope:
- Design + build single-page informational site
- Work from structured brief (not wireframed)
- Bring layout thinking and UX clarity
- Mobile-first
- Very Fast loading
- Clean, scalable Webflow structure
This page becomes the future Home page.
Phase 2 – Sales Lander
Live by March 15 (1–2 weeks)
Purpose: High-conversion landing page for Meta traffic.
Scope:
- Build dedicated landing page based on detailed section-by-section wireframes
- Collaborate on layout refinement where appropriate
- No navigation
- Strong CTA structure with video integration
- Mobile-first
- Performance-optimised
- Wireframes, references and copy will be provided.
Phase 3 – Website Expansion
Live by April 1 (3–4 weeks)
Purpose: Expand informational lander into scalable website with initial 8/9 core pages:
- Home
- Debt Assessment (Primary CTA page)
- Debt Reduction Plan
- Sole Traders
- Companies
- About
- Resources
- Contact
The architecture must:
- Support future expansion (10–12+ pages)
- Allow clean CMS for resources and integrations
- Be ready for future embedded Typeform assessment (iframe)
- Prioritise conversion clarity and performance
- Maintain mobile-first UX
Debt Assessment will be a primary CTA across the site, but completing it will be optional before booking a call.
About you -
Integrity-driven individual, and great to work with.
Technical Expectations -
Strong Webflow experience (live portfolio required)
Clean class naming and scalable structure
Performance optimisation best practices
Mobile-first execution
Experience collaborating with marketing teams
Milestone-based delivery
Comfortable coordinating with our digital manager for integrations
Budget
Total budget: $3,000 AUD
Milestone-based across 3 phases.
We prioritise quality, clarity and reliability over lowest cost.
Timeline (2026)
Phase 1: March 1st
Phase 2: March 15th
Phase 3: April 1st
Please confirm availability during March-April and realistic delivery time.
To Apply, Please Include:
3 Webflow sites you designed and built
Estimated timeline per phase
Availability March - April
Any previous testimonials or references you see relevant.
Proof of speed and webflow optimisation
We are building this as the foundation of a long-term brand, not a one-off project.
Contract duration of 1 to 3 months.
Mandatory skills: Web Development, Web Design, Webflow, Landing Page, Website