We are seeking a highly motivated and results-driven Proactive Sales Executive to support the growth of our trade customer base. The successful candidate will be responsible for delivering exceptional service, identifying opportunities through data-driven insights, and implementing effective contact strategies to strengthen customer relationships and achieve sales targets.
Responsibilities:
* Develop and implement tailored sales strategies for smaller turnover customers, focusing on maximizing the placement of pattern books in the marketplace to engage trade customers who may not have regular visits from our road sales team.
* Contact customers to review performance, understand current projects, and promote sampling and sales of existing and new collections.
* Understand customer needs to maximize sales opportunities.
* Secure future business through appropriate service and support.
* Develop and execute customer contact strategies using all contact tools.
* Deliver world-class customer service to maximize sales opportunities.
* Record customer feedback and actions in CRM.
* Coordinate with the Customer Service Team to ensure accurate order and sample processing.
* Follow up on calls and emails.
* Analyze performance data to inform sales calls.
* Provide regular, accurate reports on sales performance to management.
* Complete all administrative duties related to the role.
* Meet personal sales targets as part of the sales team.
* Employ effective sales techniques to promote, upsell, and cross-sell products, building stronger business relationships.
Measures of Success:
* Achieving sales budgets and year-over-year growth.
* Working within expenditure budgets.
* Number of calls and emails per day.
* Sales success aligned with budgeted plans.
Connecting with Others:
* Collaborate with sales colleagues, customers, customer service, finance, and senior management to ensure performance and growth.
Skills & Experience:
* Proven sales experience, particularly in call centers or mail-order catalogues.
* Strong business sense and industry knowledge.
* Experience with product demonstrations and building long-term relationships.
* Self-driven, results-oriented, positive attitude.
* Proficiency in CRM systems and WG360.
* Excellent verbal, written, and presentation skills.
About Us:
Sanderson Design Group is an international luxury interior furnishings company known for wallpapers and fabrics, with a rich history dating back to 1860. Our brands include Sanderson, Morris & Co., Zoffany, Harlequin, Clarke & Clarke, Scion, Anstey Wallpaper Company, and Standfast & Barracks. Our purpose is "To bring the Beautiful into People’s Homes and Lives". We are proud custodians of over 160 years of design heritage and continue to innovate and inspire in the interior design industry.
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